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1606 Studio Marks Miyezi isanu ndi umodzi yopumira ndi Ntchito ya BMW, UCSF Health, Carl's Jr ndi More.


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Situdiyo ya Creative ili ndi malo anayi osinthika ogwirira ntchito ndi mapulani okula.

SAN FRANCISCO - Miyezi isanu ndi umodzi chitatha kukhazikitsidwa, situdiyo ya 1606 ya miyezi isanu yoyambitsa kupanga imaliza ntchito yomanga pamalo ake zaka zana zapitazo ku San Francisco's North Beach. Idatsirizanso mapulojekiti angapo a mabungwe a Bay Area Goodby, Silverstein & Partner, DDB, BBDO, Duncan Channon, GTB, Argonaut, Novio ndi ena, ndi mitundu kuphatikizapo Google, Facebook, LinkedIn ndi Clifbar.

Wokhazikitsidwa ndi wopanga wamkulu Jon Ettinger, mkonzi / wotsogolera Doug Walker ndi akonzi a Brian Lagerhausen ndi Connor McDonald, 1606 Studio pakadali pano ali ndi machitidwe anayi olipitsa ndi suite yomaliza kupanga. Ikukonzekera posachedwa kuwonjezera chipinda chosinthira chachisanu ndi chipinda chotsiriza chachiwiri, komanso zigawo ziwiri zoyenda.

Ettinger akuti kampani idasunthira mwachangu kuti makina ake asinthidwe ndikuyenda chifukwa cha kuchuluka kwa mapulojekiti omwe amafika pafupifupi nthawi yomwe adakhazikitsa mu Marichi. "Zinali zosangalatsa kwambiri kupezedwa ndi ntchito zochuluka kunja kwa chipata, kwa anthu omwe tidayesetsa nawo kale komanso makasitomala atsopano," akutero Ettinger. "Zinawonetsa chidaliro ku gulu lathu komanso zomwe tikufuna kupanga."

Ntchito zaposachedwa za 1606 zimaphatikizapo malo atsopano a BMW kunja kwa Goodby, Silverstein & Partners. Wolemba McDonald, akuwonetsa gulu la BMW sedans likuwongoleredwa mozungulira pa mpikisano ndi madalaivala ovala oyang'anira pamtima. Zojambula zimawonetsa kumenyedwa-mphindi imodzi pamene magalimoto amathamangira ndikusuntha mosinthana. McDonald anati: "Inali njira yatsopano yowonetsera chisangalalo poyendetsa." "Kuwongolera kwa mkalatawo kumalimbitsa uthengawo pofika liwiro komanso kulimba mtima pomwe madalaivala amataya mtima mwachangu."

Pulojekiti yaposachedwa ndi Walker ndi malo omwe Novio angapangire "Refefining Potheka" chipatala cha Bay Area UCSF Health. Walker adula pafupifupi magawo khumi ndi awiri pamsonkhanowu chiyambire 2016. Watsopanoyo akuwonetsa munthu akuthira kanjira kaphiri kamadzulo. Akayandikira kamera, zimawonekeranso kuti ali ndi mwendo wolocha. UCSF Health imayendetsa pulogalamu yathunthu yophunzitsira ma amputees. "Ndi gawo labwino kwambiri kugwirizanitsidwa," akutero Walker. Dera lililonse limafotokoza nkhani momasuka koma mwamphamvu. ”

Pulojekiti yaposachedwa kwambiri ya Langerhausen ndi malo a Carl's Jr. kuchokera ku Erich & Kallman, omwe adangotchedwa Small Agency of the Year: West ndi Advertising Age. Malowa amayambitsa kuwonjezera pa mndandanda wamakanema ogulitsa zakudya, burger yatsopano yomwe ili yotsika mtengo, wopanga mawuyo amawerenga "$ 249.00" m'malo mwa "$ 2.49." "Zinali zosangalatsa kugwira ntchito ndi gulu lopanga la bungweli , ”Akutero Langerhausen. Amakhala ndi mgwirizano wogwirizana womwe umagwirizana ndi wathu. Takonzeka kuwabwezeretsa kuti adzagwire ntchito zina mtsogolo. ”

Poyang'ana kutsogolo, Ettinger akuyembekeza kuti miyezi isanu ndi umodzi ya 1606 ikhale yovuta kwambiri. "Cholinga chathu ndikupereka mabungwe ndi ma brand ndi njira zosinthira, zopangira kupanga zinthu," akutero Ettinger. "Tikupereka njira yatsopano yomwe ingachotsere zina zomwe zikulepheretsa mgwirizano, ndipo ikugwira ntchito."

1606studio.com


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